Buzzy Bee
Anna King
I chose to depict the classic New Zealand and Australian childhood toy, the Buzzy Bee.
I used VAG Rounded as it appears to be friendly and childlike, much like fridge magnets.
I used primary red, yellow and blue for the colours of the Buzzy Bee toy itself, and also for a bright, jarring contrast to make the poster stand out.
I wanted to use the phrase “the sound of a kiwi childhood” rather than straight out “Buzzy Bee” as it is more suggestive, and I wanted to emphasize the noise the toy makes – “clickety clack”, which is also spaced throughout the page. Using different weights and leading in the words “clickety clack” it emphasizes the movement of the toy, as well as the sound it makes.
I made “sound” look as though it was vibrating, also emphasizing the movement of the toy.
The ‘i’ and ‘l’ in “child” both have dots above them to represent a parent and a child.
Massey University, Wellington, New Zealand
Second Semester Year three
Mana
Amber Jean Hornsby
Mana is defined in the dictionary as authority, control, influence, prestige, power and honour.
An important part of New Zealand Maori culture is Mana. It is a spiritual quality considered to have supernatural origin – a sacred impersonal force existing in the universe. Therefore to have mana is to have influence and authority, and efficacy, the power to perform in a given situation.This poster typographically explores both the meaning of Mana and the patterns of a traditional feathered Maori cloak worn by those with authority. The main font used shows hierarchy, boldness and power. The type placed on top of the type also reflects this. The strong bold geometric shapes replicate the patterns often found a Maori cloak and the secondary text and use of rules furthermore alludes to the feathers that dangle at the bottom.
The colours used within this poster are more contemporary than the customary black, red and white Maori colours. They are inspired by the earthy rich tones of a feathered cloak. The dominant colour purple is used because of it associations with nobility and spirituality.
Massey University, Wellington, New Zealand
Second Semester Year three
Fairy Bread
Alexandra Collinson
Fairy bread is an iconic New Zealand treat,
most commonly made for a young childs birthday party.
Massey University, Wellington, New Zealand
Second Semester Year three
moko
Danielle Millar
Maori traditional tattoo
Massey University, Wellington, New Zealand
Second Semester Year three
‘She’ll be right’
Georgia Cottrell
The quote ‘she’ll be right’ reflects fundamental aspects of our national identity epitomizing the thick-skinned laid-back attitude of an Australian New Zealand farmer. The idea of looking on the bright side even if something’s ‘not quite right’ was the basis for the idea of the slightly skewed ‘g’. The overall composition is very simple and clear, supporting the no fuss, no frills attitude I was trying to express. There’s a feel of masculinity, and weathered rural quality to the composition. The colors are warm reflecting the slightly weathered yet positive attitude expressed by the quote.
Massey University, Wellington, New Zealand
Second Semester Year three
Ranginui
Thomas le Bas
I wished to portray a part of New Zealand Maori culture through a their creation myth of Ranginui and Papatuanuku The sky father Ranginui is symbolized by the use of vertical lines to emphasize sky and rain.
I intended to have the text as clouds, which rain falls from. I was able to have this text stand out using white on the blues, and using a subtle gradient to give it some depth. Originally I had intended the poster to be two shades of blue and white. I changed the colour at the end with inspiration from the stained glass Ranginui door at the Marae at Te Papa, giving a lot more colour and vibrancy, making it stand out as a poster.
Massey University, Wellington, New Zealand
Second Semester Year three
Heard on the Street
Ruth Ironside
Duncan of Jordanstone University
Dundee, Scotland
The Flying Scotsman
Sian Leong
In 1993 Graeme Obree, a Scottish cyclist set a new world record of 51.596km for the distance covered in an hour. That is notable enough.
Even more impressive is how he did it – the day after the official attempt -
when his obsessive fear of failure compelled him to have another go straight
away and achieve his goal.
Duncan of Jordanstone University
Dundee, Scotland
Disaster in Dundee
Paul Degernier
Historical account of a disaster in Dundee in 1879. A bridge collapsed and train thrown into the river – many passengers drowned.
Duncan of Jordanstone University
Dundee, Scotland
